01
Sales & channels
Reach the right buyers.
Reach the right buyers through direct sales, distributors, resellers and partnerships—with clear ownership of pipeline development and commercial follow-through.
Fractional Chief Growth Officer
BuildWhat’sNext.
Growth leadership. Hands-on execution.
Sales, channels, ecommerce and practical AI systems for founder-led product and education businesses.
Fractional CGO
One growth plan.
Three connected capabilities.
02
Ecommerce & growth marketing
Connect the customer journey.
Connect your offer, content, email and online buying journey around a coordinated commercial plan.
03
Practical AI & operating systems
Make the work flow.
Improve research, prospecting support, CRM organization, drafting and reporting through defined workflows with human review.
The engagement prioritizes the capabilities your business needs. Deliverables and responsibilities are agreed before work begins.
About
Growth leadership.
With a builder’s perspective.
“I’m Mike, founder of PicoStrategy. My experience connects product development, design, manufacturing and sourcing with pricing, sales, distribution and the systems that keep a business moving.
Across my own businesses and work for clients, I’ve helped bring physical products to market across education, technical products, apparel and consumer goods. My background also includes an accounting degree and experience as an auditor—bringing a financial perspective to commercial decisions.
That perspective shapes how I work: connect the growth plan to product economics, operational capacity and practical execution.”
Mike leads each engagement. Designated team members, specialist partners and AI-assisted workflows support delivery where included in the agreed scope.
A clear process for growth.
01
Understand
Identify the growth constraint.
02
Align
Agree priorities, responsibilities and scope.
03
Execute
Move the agreed work forward.
04
Improve
Review evidence and refine the plan.
Who it fits
A viable offer. A growth constraint. A founder ready to act.
For product and education businesses with something customers value, workable economics and the capacity to deliver.
Industries
Additive manufacturing & 3D printing
Technical sales and reseller development.
Manufacturing & technical products
Commercialization, pricing and delivery coordination.
STEM & educational products
Institutional buyers and distribution partners.
Education programs & training
Offer development and adoption support.
Apparel, fashion & accessories
Product economics, sourcing and ecommerce.
Sports, fitness & endurance
Product and community experience.
Engagement
How we work together
Founder-led growth leadership. Execution built around your business.
Mike leads every PicoStrategy engagement, connecting commercial strategy with practical execution. Depending on the agreed scope, delivery can include Mike, designated team members and specialist partners, alongside AI-assisted workflows.
01
Fractional CGO leadership
Mike leads commercial priorities, decisions and agreed hands-on execution alongside your team.
02
CGO leadership with execution support
Mike leads the engagement, with designated team members and specialist partners contributing to an explicitly scoped workplan.
03
Focused implementation projects
A defined AI workflow, operating system or commercial project with agreed deliverables, acceptance criteria and a clear handoff.
You’ll know who owns each workstream, what’s included and how progress is reviewed.
Manufacturing, design and media production through Pico X Projects and Fireproof Fox Media are separately scoped where needed.
Ventures
Founder-owned businesses.
Pico X Projects
Manufacturing, design & sourcing.
Fireproof Fox Media
Content & production.
Separately owned businesses. Separately scoped services. Production is not automatically included with a CGO engagement.
Experience
Experience behind the approach.
01
Prior commercial collaboration: technical-equipment sales, reseller relationships, proposals, training and implementation coordination.
02
Own-business experience: customer requirements, sourcing, pricing, quotations and production coordination across products and apparel.
03
Own-business experience: organizing decisions, actions and commercial records so responsibilities and next steps are visible.
These are experience overviews, not quantified consulting case studies.
Contact
What’s your next growth move?
Tell us about your business, how you sell today and what you want to improve. Mike will review your inquiry and follow up about a discovery conversation.